Signet Jewelers reported a challenging Q4 FY2025 with revenue of $2.3526 billion, down 5.8% year over year, against a backdrop of tighter holiday performance and a shifted macro environment. Despite weaker top-line trends, the company generated meaningful free cash flow ($742.1 million) and advanced a transformative strategic plan, Grow Brand Love, to accelerate brand-led growth, improve operating efficiency, and optimize its real estate and organizational structure. Management articulated a clear path to margin expansion and higher brand contribution through brand-centric execution, in-house design and trend capabilities, and centralization of core functions, while maintaining a disciplined balance sheet (cash around $604 million and liquidity ~ $1.7 billion post-year-end). The plan prioritizes growth in bridal and gold, expansion into adjacent categories (self-purchase, gifting, and e-commerce), and a realigned operating model designed to realize scale advantages and accountability. The near-term guidance implies a measured consumer environment with total 2025 sales of $6.53â$6.80 billion and adjusted operating income of $420â$510 million, translating to an expected EPS in the high single digits to the low double digits on a diluted basis, subject to a ~6 point Bermuda tax-rate impact. Management emphasizes improving four-wall profitability, inventory discipline, and a gradual margin uplift as the reorganization takes hold.