Boot Barn delivered a robust second quarter, underscored by broad-based strength across channels and geographies. Revenue rose 19% year over year to $505.4 million, driven by 64 new stores opened in the last 12 months and consolidated same-store sales growth of 8.4%. Merchandise margin expanded 80 basis points, contributing to an EBITDAR margin of 11.2% and an earnings per diluted share of $1.37, up 44% from the prior-year period. Management reinforced a Stores-First growth model, reasserted a larger total addressable market (TAM) of $58 billion from $40 billion, and reiterated a long-term store count target of 1,200 with a 12-15% annual unit growth cadence. The quarter also highlighted accelerating online/digital momentum (e-commerce comps +14.4%; bootbarn.com high-teens online growth) and the strategic roll-out of exclusive brand websites (Hawx, Cody James) to drive brand storytelling and future store traffic. With inflationary pressures moderated via partial cost mitigation and a guarded pricing stance ahead of the holiday season, Boot Barn projected full-year revenue of $2.235 billion and EPS of $7.15, alongside capex guidance of $125-130 million and a 26% tax rate. While near-term macro headwinds persist, the combination of improving merchandising, ongoing exclusive-brand penetration (41%), and AI-enabled omnichannel enhancements position Boot Barn to sustain a favorable growth trajectory into 2026 holiday season and beyond.