The Simply Good Foods Company delivered a solid QQ2 2024 performance led by continued strength in the Quest brand, with net sales of $312.2 million, up 5.3% year over year. Gross margin expanded 280 basis points to 37.4%, supported by lower ingredient and packaging costs, enabling higher investment in brand-building and growth initiatives. Adjusted EBITDA rose 13.6% to $57.8 million, while GAAP net income reached $33.1 million (EPS $0.33). Despite the demand resilience in Quest, Atkins underperformed in the quarter due to elevated New Year, New You promotions by a category participant in the prior year and intensified in-store merchandising in early 2024. Management updated full-year 2024 guidance to reflect softer Atkins consumption, signaling a mid-point net sales growth target of roughly 4%–6% (including the 53rd week) and adjusted EBITDA growth of 6%–8%. Management remains confident in Quest’s growth trajectory, announces a bake shop platform launch for fall 2024, and anticipates gross margin expansion toward 39% in the second half of the year. A favorable cash flow backdrop supports deleveraging and capital allocation opportunities, with $46.5 million of operating cash flow in the quarter and net debt improving meaningfully after debt repayment of $35 million. The company continues to emphasize a revitalization plan across both brands with a strong innovation pipeline and marketing investments that are intended to drive near- and long-term growth.